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Our CMO Services

Built for Small Law Firms. Designed for Big Impact.

 

At Fisher Marketing Services, we partner with solo practitioners and boutique law firms to develop strategic marketing and business development plans that actually move the needle.  Every solution is personalized to your goals—and built for results you can track.

 

Fractional CMO Services, Reimagined for Solo and Boutique Law Firms

At Fisher Marketing Services, we operate as your strategic marketing partner—without the overhead of a full-time hire. We don’t just advise—we co-design. And everything we create is tailored to the unique needs of small, resource-conscious law firms that need smarter systems, stronger messaging, and measurable growth.

What We Do

We’re not just consultants. We’re strategic partners who roll up our sleeves and build systems that help your law firm thrive—internally and externally.  Let's talk about how a fractional CMO services can benefit your law firm!

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Comprehensive Solutions That Produce Growth

Delivered through tailored Fractional CMO Services for law firms

Develop Comprehensive Marketing Strategies

We align your goals with the right mix of marketing efforts that relate to your practice areas and target your ideal client.  It's the framework that drives the end result, and so many law firms don't have it in place.

Manage & Optimize Marketing Budgets

We believe in marketing that pays for itself—and we prove it.  You can rely on us to set realistic budgets and deliver ROI reporting that you can trust. ROI makes our world light up - we will make it for you too!

Refine Brand Strategy and Positioning

Your reputation is everything.  We help ensure that people see and remember you and your law firm.  The logo, the color palette, the tone, font, and more - it all matters to the audience.  It's how they know it's you and not your competitor. 

Lead & Train Your Team

We can develop SOPs for operations, train in-house marketing staff and coach attorneys on business development best practices.  Your law firm should operate efficiently and with confidence.

Conduct Market & Competitor Analysis

You can’t grow what you don’t understand.  From a SWOT analysis to a market analysis, we help you to know the important factors influencing your marketplace and not just guess at it anymore.  Sometimes, seeing is believing.

Implement Data-Driven Insights & Decisions

Your instincts matter. But data never lies.  We use it to measure progress and make smarter decisions based on actual results.  Insights that allow you to make better decisions - it's a money saver!

Create & Implement Content Strategies 

We develop content plans that align with your firm’s goals and brand. Building on thought leadership and your areas of expertise so people will know you before they need your services.

Benchmark Performance with SWOT Anlaysis 

We conduct a comprehensive SWOT analysis tailored to your firm’s entire ecosystem—from marketing and client intake to staffing and tech use. It's a baseline to begin from and when done again, you will see how your law firm has or has not shifted by our measures.

Oversee Current & New Marketing Initiatives

We don't build websites, but we make them strategic. Advocating, researching, and vetting service providers to finesse marketing effectiveness and reach. Integrating new marketing technologies, automation tools, and platforms for you.

Develop Targeted Client Personas

We help your law firm define and refine who you're really trying to reach. Through interviews, intake data, and market research, we build detailed client personas that reflect the real people behind your best cases. These profiles guide your messaging, marketing channels, and outreach strategy.

Optimize Client Journeys & Experiences

We look at every touchpoint in the customer journey, from initial awareness to post-purchase engagement.  Our goal is yours -  a seamless and white-glove experience that develops customer loyalty and advocacy. 

Review Your Marketing-Operations Alignment 

We review how your marketing strategy connects to your internal workflows, identifying gaps that impact lead flow and follow-through. You'll get a clear action plan to better align your operations with your growth goals.

Get in Touch With Us

1440 Beaumont Ave Ste A2-125

Beaumont, CA 92223

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Thank you for contacting Fisher Marketing Services! We look forward to talking with you soon.

​Fisher Marketing offers fractional CMO services for solo and boutique law firms—delivering scalable marketing, business development, and operational marketing plans that build confidence and deliver long-term results.

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